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So lets elaborate: Our client's come to us with a problem...
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Everyman Theatre: "...we need to merge an email marketing tool with our in-house ticketing database.."
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So, we took their existing in-house ticketing database system (previously written for them by a third-party), and evaluated how it worked. We then made a custom version of our popular mi|emailer email marketing software and "plugged it in" to their existing system with both systems working in unison.
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The result? The theatre's newsletter subscriber database grew by 50% in six months! |
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The Jockey Club Racecourses: As the holding company for numerous racecourses around the country "...wanted an easy-to-use content management system allowing a similar theme to run through each racecourse's website..."
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So we made an easy-to-use CMS which edits content for multiple sites, with each section editable by different users, controlled by a permissions system. This enables data entry from numerous junior staff members, with a senior member able to preview, then "decline" or "approve" each action before going live on the site(s). Full national training and support was also included.
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Result: Happy with their system; 8 of JCR's 15 sites are now under the mi|cms banner |
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